April 2024 Fools’ Special

This is the latest edition of the Google Trends newsletter, with a focus today on April Fools’ Day.
For more insights and data storytelling on how the world is searching, follow us on Twitter @GoogleTrends and Instagram @googletrends. All data is correct at the time of writing.

Daily Quiz 

Which is more searched in the US over the past week:

work pranks or school pranks?


April Fools’ Day

  • lirpa loof”, April Fool spelled backwards, has spiked every April in the US over the past 10 years, and “lirpa loof bird” has spiked on April Fools’ for the past 5

  • is april fools a federal holiday” is the top trending April Fools’ Day question over the past week, US

  • broken screen prank” and “cracked screen picture” are breakout searches over the past week in the US

  • People searching April Fools’ Day over the past month in the US are also searching “typing dots gif”

  • “what monster plays the most april fools jokes” is the top trending April Fools’ Day joke over the past two weeks in the US

  • “how to make a whoopee cushion” is the top trending “how to make” related to April Fools’ Day

MAP: A group of southern US states search “senior prank” more than “april fools prank”

Top trending foods & drinks searched with April Fools’ Day

past day, US

  1. Sour Patch Adults

  2. Meatloaf cupcakes

  3. Hot dog sparkling water

  4. Kitty litter cake

  5. Meatloaf cake

Top trending “fake” documents searched with April Fools’ Day

past week, US

  1. Divorce papers

  2. Parking ticket

  3. Spelling test

  4. IRS letter

  5. Resignation letter

Top trending “april fools pranks for…”

past week, US

  1. Dads

  2. Kids to play on parents

  3. Teenagers

  4. Pre-K

  5. High school students


Daily Quiz Answer

% of both topics search interest combined

Simon Rogers

Data Editor, Google

@smfrogers

with Katie Seaton