This is the latest edition of the Google Trends newsletter, with a focus today on Earth Day.
For more insights and data storytelling on how the world is searching, follow us on Twitter @GoogleTrends and Instagram @googletrends. All data is correct at the time of writing.
Daily Quiz
Which is more searched in the US over the past year:
Air pollution or water pollution?
Earth Day
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Panama and Venezuela are the top countries searching Earth Day over the last month
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Severe weather is currently being searched more than ever before in the US
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Search interest in air quality index spiked +275% in the US in the past year; the top trending related search is “canadian wildfires”
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Coastal flood spiked +445% in the US in the past year, with Delaware and DC searching it the most
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Searches for electronic waste recycling spiked +430% in the US in the past year, and electronic waste is currently at a 12 year high
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“is…fast fashion” is being searched more than ever this April in the US; “is nasty gal fast fashion” and “is pull and bear fast fashion” are the top trending related searches over the past week
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“does a new roof save energy” and “does shutting down your computer save energy” are the top trending “does…save energy” searches in the US over the last year
Explore more Earth Day trends at our Earth Day 2024 trends page
MAP: Uniquely searched items to recycle in 2024
Top “how does climate change affect…”
US, past month
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Coral reefs
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Ecosystems
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Earth
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Atmosphere
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Green sea turtles
MAP: Five states in the midwest and mountain regions are searching electric bicycle over electric vehicle over the past year
Top sustainability searches
US, past month
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Definition of sustainable
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Sustainable brands
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Economic sustainability
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Sustainable practices
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Sustainability news
Top searched endangered species
US, past month
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Vaquita
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Axolotls
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Red pandas
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Amur leopard
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Javan rhino
MAP: Popular Earth Day activities by state over the past year. “plant trees” was searched more than “composting” and “nature preserve”
Top “Earth Day activities for…”
US, past month
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Preschoolers
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Kindergarten
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Elementary school
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Toddlers
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Middle school
Daily Quiz Answer
% of both topics search interest combined
Simon Rogers
Data Editor, Google
with Katie Seaton and Sabrina Elfarra