This is the latest edition of the Google Trends newsletter, with a focus today on electricity and cold temperatures.
Electricity
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“how to reduce your electric bill” is up +250% and “how to lower electric bill in winter” more than doubled over the past week, US
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Over the past week, Oregon is the top state searching for electric generators and “battery powered”
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“does a gas furnace use electricity” is up +950% over the past week, and is the top trending “does…use electricity”
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Oregon is the second top state searching for both electricity and solar installation over the past week in the US
MAP: Maine and Alaska are the only US states searching “electric bill” over “water bill” in the past month
Most searched “how much electricity does … use”
past week, US
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Space heater
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TV
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Refrigerator
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Gas furnace
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Electric blanket
Trending “… without electricity” questions
past week, US
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How to keep water trough from freezing without electricity
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How to keep cats warm without electricity
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How to heat a chicken coop without electricity
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How to warm your house without electricity
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How to keep a dog house warm without electricity
Cold temperatures
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“how to keep dogs feet warm in snow” is a breakout search
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Search interest in “hypothermia symptoms” has nearly tripled over the past week in the US
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“how fast can you get frostbite” is the top trending “how fast” search in the US over the past week
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Negative temperature is currently being searched more than ever in the US; the top 4 metro areas searching it over the past week are in Montana
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US searches for “use oven to heat house” and “boiling water to heat house” have increased over +600% in the past week
GRAPH: “why am I so cold” is currently being searched at a record high this month
Freezing related searches that have reached an all-time high this month
Top trending “can…freeze”
past week, US
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Can drain pipes freeze?
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Can water freeze in mid air?
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Can a toilet freeze in cold weather?
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Can propane freeze outside?
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Can gas freeze in the winter?
Top trending “is it safe to…in negative temperatures”
past week, US
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Is it safe to drive your car in negative temperatures?
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Is it safe to travel in negative temperatures?
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Is it safe to use the dishwasher in negative temperatures?
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Is it safe to fly in negative temperatures?
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Is it safe to get gas in negative temperatures?
Daily Quiz Answer
% of both topics search interest combined
Answer: window insulation
Jenny Lee
Lead Google Trends Analyst
With Sabrina Elfarra and Katie Seaton